TF1 Info is the TF1 group's digital news platform, created from the merger of the TF1 and LCI websites.

The challenge was to consolidate these two entities into a single platform, while establishing a distinct editorial identity. The strategy adopted was to integrate digital design principles inspired by social media, and to deliver a personalized news experience, particularly through the customized news bulletin, thereby addressing evolving user habits and competing effectively with major industry players.

Made with Cosa Agency